Mobile First
Since the majority of the revenue are now coming via mobile devices, developers and designers are creating more websites that have an approach that is mobile-first. It is vital that web developers and designers have previous experiences in the design of applications to ensure good UX for the smaller screen sizes. This will help them design a mobile-friendly site which requires special care due to its small size.
More Oblique/Organic Shapes
The April rains are bringing May blooms and that’s why you’re seeing brighter colours and rounded corners appearing on websites. Backgrounds have evolved from 90deg angles for design elements such as avatars for profile or input on forms. Nowadays, you can make use of intriguing angles to keep your customers interested. Making sure your website fits with current trends will help foster trust between yourself + potential customers , allowing them to not only to buy from but to also recommend your products to increase sales exponentially.
More animations and interactions
jQuery and other web technologies make animated websites popular. These scripts allow you to make your site more than just a medium for reading printed texts. They also permit interaction between users (and elements on the page) that was previously limited by the limitations of images.
The web has become increasingly interactive. Sliders, page transitions, information panels or even simple animations can be used to make your website seem alive without resorting back to the 1990s ugly style that we are all familiar with so well. These methods boost interactivity and direct traffic to revenue-generating activities which can result in more visitors per visit (RPV).
HTML 5
Companies are trying to keep their websites’ traffic high and avoid having them transferred offsite in the first place, the HTML 5 tag is getting more sought-after. With more platforms that allow video hosting (including streaming) companies are able to handle this better than ever before. Using these tags allows the videos of companies to be seamlessly integrated into their website and gives them more options of players.
Video backgrounds
With video backgrounds on the rise you can utilize them to your advantage and increase the amount of time customers spend with you. Video backgrounds can improve conversion rates as they provide more information about businesses in a smaller space than conventional images. It makes it easier for clients to see videos, even if they aren’t able to read text.
Backgrounds with video can increase brand recognition and increase return visits. They can be used for general purpose and specific types of marketing, like eCommerce content strategies or video marketing. This will enable you to boost your website’s duration and the level of engagement with customers.
For more information, click website design agency